Booking and prices
Time slot booking for Out-of-Home Channel (OC): As of April 1, 2011 you can book OC in time slots just like Infoscreen. Digital control and booking greatly reduce lead times for campaigns so that you can act at very short notice.
With time slot booking OC offers you an even more flexible way of addressing your audience. Dividing placement days up into individual slots not only makes it possible for you to run a campaign with low wastage and thus better targeting of your advertising budget, it also means an even better price/performance ratio for the contacts made. Whether people going to work at rush hour, schoolchildren and families at lunch time, culture vultures and night owls in the evening or shoppers on the weekend – depending on who you want to address, with the Out-of-Home-Channel you reach exactly target group you want.
Output in Full HD makes your advertising stand out and be noticed especially in main inter-city train stations. Particularly for the 20 to 59-year-old target group you achieve a very good CPM (cost per mille) of € 7.88 (10-second ad).
When you book the Out-of-Home Channel you book the entire German network
(alternatively the entire network available).

